Name: Tenna Hansen
Address: Lejrvej 145, 3500 Værløse
Phone: +45 41 12 50 50
Date of birth: 2. September, 1977
Civil status: Married with two children
I have strong skills in Product–and Brand Management, and I have 18 years of experience in sales and marketing.
11 years specifically with ingredients for the dietary supplement, OTC & Pharma industry. Solid experience in implementation of various marketing activities, such as brand building/awareness, campaign planning and product launching into the healthcare and pharma industry
With my solid knowledge in healthcare – I know the importance to approach the healthy lifestyles to improve quality of life. My passion and interest for healthy lifestyle and trends, has led to my own blog: http://tennahansen.com/ where I write guides and advices about healthy living in a busy life.
- Ø International knowledge and experience in product – and market launch
- Ø Product – and brand management for selected brands
- Ø Project Management
- Ø Campaign planning & POS
- Ø Online marketing & social media
- Ø Innovative and Strong drive
- Ø Identify market growth & trends for healthy lifestyles and solutions
- Ø KOL,Partnerships & PR
- Ø Strategic Management (Analyze, formulation & implementation)
|2012-2013 Knowledge Manager/Product Manager, Fagron Nordic ( Arseus Group )|
|Job Function||Product Manager and Business Development|
- Knowledge sharing and marketing alignment
- Market launch of new Derma brands and product portfolio A-Z
- Develop and launching new formulations of API´s to Pharmacies, dermatologists and hospitals
- Training sales reps and health care professionals & Patient organizations.
- Implementing business plans & academies.
- Develop go-to-market plan to Pharmacies and Doctors
- Introduced and launched hormone replacement concept to the health care professionals and the hospitals.
- Introduced and launched 12 new products for skin conditions to the health care professionals and the pharmacy chains in DK and SE.
|2010-2012 Consultant –Sales and Marketing and Product Management for Health Food companiesKnowledge Adviser|
|2008-2010 Product Manager, Medica Clinical Nord|
|Job Function||Product Manager and Business Development
|2004-2008 Lallemand Human Nutrition/ Institute Rosell
(1- 2 years horizon)
|1997-2004 Sonofon/Telenor – Sales, Marketing & Distribution 1997-1999 Trainee in Sales & Distribution1999-2004 Project-Coordinator & Account Manager|
2013 – 2014 Online marketing & digital media, Bigum & Co
2012 – 2013 HD 1 Business Economics (Managerial Economics) CBS
2004 – 2007 Naturopath IBM (Biological Medicine), Institut for biologisk medicin
2003 – 2005 Anatomy, physiology & pharmacology, Lægeskolen v. Ole Købke
1999 – 2000 Diploma in Management & Organization, Niels Brock
1997 – 1999 Trainee/Business Adm. at SONOFON/Telenor, Tietgenskolen
1996 – 1997 HH, (Higher diploma in commerce) Svendborg Business School
1995 – 1996 HG, Svendborg Business School
Key Account Management
Bachelor of commerce in Management & Cooperation
”Aktionsorienteret Salg 1 & 2 ”
Project Management level 1 & 2
Online marketing and Social media (SEO, SEM, Google AdWords, Google Analytics, WordPress)
Office Pack: Super user in Word, Excel, and PowerPoint (Extended)
Scandinavian: Very good understanding